NEW YORK (PRWEB)
December 16, 2021

The “Taste the difference: quality wines from the heart of Europe” campaign introduces you to Custoza, an Italian Appellation d’Origine Contrôlée. This program, managed by the Unione Italiana Vini, the Association of the Italian Wine Market, and Prodeca, the organization that supports the agri-food sector of the Catalonia region abroad, aims to promote European PDO and IGP wines. in China and the United States.

This first appellation of the Italian region of Veneto offers quality wines produced from world-renowned indigenous grape varieties such as Garganega, Trebbianello and Malvasia. The Custoza DOC Consortium will be hosting a virtual, invitation-only tasting for wine buyers representing various markets in the United States on December 16, 2021 at 12:00 PM EST. The general public is invited to register to watch the webinar on vinitaly.com.

Entitled “Quality wines from the heart of Europe – Custoza DOC: The Italian art of blending”, the tasting will be hosted live from Italy by the sommelier, wine educator and Italian wine expert from the Vinitaly International Academy Henry Davar. The event will present the indigenous grape varieties of Custoza DOC, the diverse terroir and the rich history of winemaking. Davar will present six wines that illustrate the unique production areas of Custoza DOC, featuring producers Sei Terre, Cantina di Castelnuovo, Tamburino Sardo, Gorgo, Monte del Fra ‘and Menegotti.

As wine consumption in the United States tends towards high acid, low alcohol wines that offer refreshment and versatility to accompany a variety of cuisines, Custoza DOC is uniquely positioned to be successful in the United States market. Custoza DOC wines are ideal for wine consumers who love time-tested classics and for those looking to discover wines with uniqueness.

The winemakers of Custoza DOC are dedicated to producing wines of remarkable quality for tables around the world. Veneto is a region with a centuries-old history of winemaking – a tradition deeply rooted in its culture and society. Custoza DOC is a shining example of Veneto wines and an emblem of exceptional Italian viticulture. The Consortium of Custoza DOC is a member of the Unione Italiana Vini (UIV), the oldest trade association representing the Italian wine market.

To participate in the webinar on December 16, 2021 at 12:00 PM EST, please visit http://www.vinitaly.com/en/webinar-taste-the-difference-usa-consorzio-custoza.

For media and trade inquiries, please contact Cristina Coari at [email protected]

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The program: Quality European wines: taste the difference is a project funded by the European Union and managed by Unione Italiana Vini and PRODECA for the promotion of European PDO and IGP wines abroad in China and the United States. In order to achieve this goal, the TTD.EU program will organize seminars, workshops and b2b meetings in these countries as well as in Spain and Italy, inviting wine professionals to participate in study trips to Europe. The program, carried out over a period of three years (2021-2023) aims to raise awareness of quality European wines, in particular Italian and Spanish, which share a long tradition and a high level of quality.

The beneficiaries: Unione Italiana Vini is the oldest and most mandated association in the Italian wine market. It represents cooperative, private and agricultural wine companies, bottlers, consortia, associations and manufacturers of wine machines or wine cellars / laboratories, located throughout Italy. Promotora de Exportaciones Catalanas (PRODECA) is a public company created in 1986 and part of the “Ministry of Climate Action, Food and Rural Agenda of the Government of Catalonia”. It supports the agri-food sector and its companies with the knowledge, tools and experience to increase their products in Catalonia and in the world.

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