The agenda of SBC Barcelona Summit, the global betting and video game trade fair, is intended to provide in-depth information on the major issues influencing the future of the industry and a wealth of ideas on how to tackle the challenges facing businesses in the world. day-to-day.

Taking place on September 21-24, 2021, the conference and exhibition will see senior executives and key decision makers from markets around the world come together at Fira de Barcelona Montjuic to share information, network and discuss business opportunities.

The conference element of the event will open with a special SBC Leaders panel on the main stage featuring some of the top executives in the betting industry. It will examine the general issues facing all operators, including the impact of competition from low-cost forms of entertainment such as streaming services, the need to change product offerings to engage new customer segments and the best way to use the ever-changing technology available. to provide a better player experience.

The SBC Leaders panel will also set the tone for a high-profile conference, where executives and specialists from the sports betting, casino gaming, affiliate marketing, payments and more gambling industries. sure will share their thoughts on what these big issues mean for the day. operations today in their vertical.

There will also be plenty of opportunities to exchange ideas on growth opportunities and best practices between different sectors and the large number of international markets represented at the Summit.

Much of this exchange will take place during the main stage program, which takes place over the two days of the conference (September 22-23) and includes panels of leaders focused on the future of the industry at large. and speeches by influential figures such as Carsten Koerl (Founder and CEO, Sportradar) and Fredrik elmqvist (Founder and CEO, Yggdrasil).

Rasmus Sojmark, Founder and CEO of SBC, said: “The SBC Summit Barcelona agenda is the most comprehensive we have ever compiled, with a dual focus on the main issues that will define the next steps in the development of the entire industry and the day-to-day challenges faced by operators in each sector.

“Whether your interest is in sports betting, online casinos, affiliate marketing, safer gambling, or the area of ​​payments, the conference will provide you with important information and actionable insights, as well as the opportunity to meet valuable business contacts. ”

The SBC Summit Barcelona sports betting area stage will host two conference tracks. September 22, Sports betting track will address topics such as the changing nature of media and operator relations, the latest integrity developments and the international opportunities opening up for the sports betting industry.

The day after Innovation in sports betting track will focus on the potential of the latest technology trends to deliver better player experiences and operator efficiencies.

In the Casino & Gaming area, delegates will find equally in-depth coverage, starting with the Innovation in the game track September 22. It will examine how operators and vendors can deliver a new player experience, with sessions examining the practicalities of introducing a safe gaming model, what the slots industry can learn from the industry. video games and the potential to reinvent poker offerings to reach new audiences.

The next day sees the Global Video Game Game track, which will provide expert information on opportunities for online casino operators in markets such as Germany, the Netherlands, Latin America and the United States.

In the Affiliate, Marketing and Media area, the content over the two days will provide valuable practical information on topics such as obtaining an affiliate license in the United States, influencer marketing, usage streaming for promotions located in new markets, integration and how to manage the impact of Google’s new cookie policy.

The agenda of the Payments & Compliance area includes a Payments track on September 22, which will examine how operators can use the latest technology to strike a balance between keeping abreast of evolving compliance obligations and providing a user-friendly experience. Attention will turn to Safer play September 23, with a day dedicated to improving standards and sharing best practices for player protection.

Outside the conference rooms, delegates will be able to see the latest innovations from leading providers of sports betting, online casinos, safer gambling, technology and payments at the SBC Summit Barcelona exhibition.

The event also offers a host of networking opportunities, with meeting facilities at the Fira de Barcelona and a busy evening program included with the full access pass.

Click here to book your ticket for the SBC Summit Barcelona at the Super Early Bird rate of € 295, a savings of € 200 and lower-priced Full Access Passes will be available.

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